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Nicolette Lemmon was featured in the Credit Union Journal's Special Bottom Line issue. Read her article, "Cutting Too Deep: Some Moves Don't Pay," for insights into your bottom line. |
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Nicolette Lemmon was featured as a guest blogger on the Credit Union Strategy blog. In the post, "The True Cost of Cutting Costs," Lemmon discusses the effects of credit union budget cuts and an action plan for cutting costs strategically.
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 Is your credit union fully utilizing its MCIF capabilities? Nicolette Lemmon and Dennis Koepke are featured in, "Making the Most of MCIF Systems," a whitepaper developed by the CUNA Marketing and Business Development Council. |
 How is your credit union positioning its mortgage products? See Nicolette Lemmon's interview in "Mortgage Marketing: Using the CU Advantage to Succeed" in the April 2010 issue of Credit Union Business. |
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What’s happening in the land of credit union marketing? Check out Nicolette Lemmon’s insights on the State of Credit Union Marketing in the March 22, 2010 issue of Credit Union Journal.
State of CU Marketing
The New CU Media
The Old CU Media
What’s Working in Marketing
What’s Not Working Marketing |
 Check out Nicolette Lemmon's thoughts on member retention featured in the February 22, 2010 issue of Credit Union Journal.
Credit Unions Have Seen an Influx of Members. Now, Can They Retain Them
Before Focusing on Retention, Examine Cost Structure, Analysts Advise
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 Credit Union Sustainability, our video microsite featuring credit union executives talking about opportunities and challenges for 2010 was included in the February 2, 2010 issue of Credit Union Times. >>Read more |
| Read Nicolette Lemmon’s marketing insights for the second half of 2009 featured in the June 22, 2009 issue of Credit Union Journal (subscription based access).
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 Check out Nicolette Lemmon's and Denny Koepke's interview on the importance of utilizing MCIF data in the January 2009 issue of Credit Union Management. Read the article "You Have to Use It".
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 See Nicolette Lemmon's interview on Strategic Planning for 2009 in the August 11, 2008 issue of Credit Union Journal. Read the full article here (subscription based access).
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 Featured in the August 2008 issue of Credit Union Magazine, Nicolette Lemmon offered insight on member retention in the article "Slow the Churn".
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